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St. Ives: Elements
Role:Technical Lead, Backend Development, Desktop Widgets, Tracking Integration
Technologies:
Flash, Actionscript 2.0, Actionscript 3.0, ASP.NET 2.0 (C#), MS-SQL Server 2005
Link: http://www.getahappyface.com
Adweek Article: View
Adidas: NBA All-Star Week
Role:Flash development
Technologies:
Flash, Actionscript 2.0, FLV Video
Link: http://www.adidasbasketball.com
Adidas: Gil Two Zero
Role:Technical architecture, Flash development
Technologies:
Flash, Actionscript 2.0, FLV Video
Link: http://www.giltv.com
Porsche: Best of All Worlds — Color Theory
Role:Lead developer, technical architecture, motion design, Flash development
Project Overview
To launch the new 911 Turbo Cabriolet to Porsche insiders, the agency team developed a high-touch, personalized, multi-stage program. Tapping into the design psyche of this audience, the idea was built around the premise of "what color do I choose?" On launch day, 9,000 premium prospects received a cool direct mail piece which featured a solid metal plate embossed with a silhouette of the new model. Recipients were invited to go online to visit a special sitelet containing inside information on Porsche's color palate for the new vehicle. The site features Porsche color symbolism, history, meaning and origin of the unique names. The goal is to select an individual color and create a personalized poster. Users can select up to five posters in their favorite colors. The posters will arrive along with a letter inviting insiders to visit their local dealer to check out the new model. The program is designed to resonate with the audience through premium, on-demand, personalized contact at each stage of connection. It also includes a built-in, send-to-a-friend element to expand the reach to a broader, enthusiast base.
From a technical standpoint, this involved coordination with a local backend development partner, one flash freelancer, the printing facility's developer, and Porsche's development team in Germany. I coordinated the development flow through each of these teams, to create a seamless effort from the moment the user logs in until they receive their poster in the mail.
Technologies:
Flash, Actionscript 2.0, MS-SQL Server 2000, ASP.NET 1.1, Web Services, XML
Link: http://archive.carmichaellynch.com/porschebestofallworlds
Last name: Lynch
Code: CL1962
Carmichael Lynch Website
Role:Technical architecture, information architecture, motion design, and Flash development
Technologies:
Flash, Actionscript 2.0, MS-SQL Server 2000, ColdFusion(with Mach-ii), Flash Remoting, FLV Video
Link: http://www.carmichaellynch.com
Carmichael Lynch Thorburn Website
Role:Technical architecture, motion design, ColdFusion, Database, and Flash development, admin tools
Technologies:
Flash, Actionscript 2.0, MS-SQL Server 2000, ColdFusion, Flash Remoting, FLV Video
Link: http://www.carmichaellynchthorburn.com
Spirit of the Music Publications
Role:Design, development, information architecture
Technologies:
Flash/ASP.NET 2.0/C# microsite for a music composer.
Link: http://www.spiritofthemusic.com
Porsche Dealer Marketing Services
Role:Design, technical direction, application architecture, database/backend development
Technologies
Coldfusion, Flash, XML
This is an online banner ad configurator that allows Porsche Dealerships around the country choose banner ad creative for local media buys, and customize the call to action and dealer information on the banner's end panel. The media package is then submitted for approval to Porsche account reps at Carmichael Lynch via an automated email. Once approved, ad creative and all placement information is emailed to the necessary media reps and placement sites.
Screenshots:
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Trex Spark Site
Role:Technical architecture, motion design, Flash development
Technologies:
Flash, Actionscript 2.0, ASP/XML Integration
Link: http://www.undefinedcreations.com/archive/trex_spark/ (Local Version)
Porsche Cayenne Adventure
Role:Video editing, video cropping & optimization, XML data entry
Technologies:
Flash, Actionscript 2.0, XML, SWF video, Final Cut HD, Sorenson Squeeze
Link: http://www.porsche.com/all/cayenne2005
American Standard: Flowise Module
Role:Flash development
Technologies:
Flash, ASP.NET/XML Integration
Link: http://www.americanstandard-us.com/Tools/FloWise/default.aspx
American Latex Allergy Association (Freelance)
Role:Technical management, development, design, eCommerce. Admin tool development: Store management tools, order processing tools, membership management tools, news, etc.
Technologies:
ColdFusion, MS-SQL Server, SSL, Flash
Link: http://www.latexallergyresources.org
Data-Driven Flash Modules
http://www.latexallergyresources.org/related/EmsMap.cfm
http://www.latexallergyresources.org/links/LocateAllergist.cfm
*Admin tool can be shown in person